Beyoncé's Cécred Haircare Line

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Beyoncé’s Cécred Haircare series has been officially launched at Ulta Beauty, and it’s not just a product on the shelf. The partnership comes with a luxurious in-store salon experience, giving fans the opportunity to watch, feel and experience the brand in real time. Select Ulta locations nationwide are offering salon treatments using Cécred's complete product range, bringing Beyoncé's vision for inclusive, high-performance haircare directly to the salon chair.These in-store services offer professional-level care using the full 16-piece Foundation Collection, including the Nourishing Hair Oil, Restoring Hair & Edge Drops, Moisture Sealing Lotion, Fermented Rice & Rose Protein Ritual, and more. Shoppers can book personalized treatments tailored to their hair needs, especially those with curly, coily, and textured hair types.Developed with scientific precision and rooted in ancestral rituals, Cécred features dermatologist-tested formulas packed with biotin, biopeptide-5, and bioactive keratin ferment to promote strength, length retention, and scalp health. These products are free of silicon, parabens, SLS/SLS and phthalates, and each item is infused with the scent of the brand’s iconic temple, a luxurious blend of luxury Oud, Australian sandalwood, warm musk, jasmine, banana and violet leaves. With Ulta Beauty now hosting the brand online and in select stores, fans can not only access these products—they experienced them under the guidance of trained designers and curated the brand’s mission to come to life. On April 19, customers who purchase Cécred products on Ulta will also receive free limited-purpose bags, along with free supply. From styling tools to moisturizing treatments, this promotion allows shoppers to see up close to what happens when hair care is in line with artistry and intentions. Just like this: Just like loading… Discover more from Baller Alertsubscribe for the latest posts sent to your email.

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